OBEY Clothing was founded on the art, design and ideals of Shepard Fairey. What started for Fairey with an absurd sticker he created in 1989 while studying at the Rhode Island School of Design has since evolved into a worldwide street art campaign, as well as an acclaimed body of fine art.
The OBEY campaign is rooted in the Do It Yourself
counterculture of punk rock and skateboarding, but it has also taken
cues from popular culture, commercial marketing and political messaging.
Fairey steeps his ideology and iconography in self-empowerment. With
biting sarcasm verging on reverse psychology, he goads viewers, using
the imperative “obey,” to take heed of the propagandists out to bend the
world to their agendas.
OBEY Clothing was formed in 2001 as an extension
of Shepard’s range of work. Aligned with his populist views, clothing
became another canvas to spread his art and message to the people. The
clothing is heavily inspired by classic military design, work wear
basics, as well as the elements and cultural movements Shepard has based
his art career on. Through designers Mike Ternosky and Erin Wignall,
Shepard works to create designs that represent his influences, ideals
and philosophy.
OBEY is about variety and experience,
thinking about your surroundings and questioning the purpose. Stay tuned
for the next chapter, as the canvas will undoubtedly continue to change
and evolve. All in the name of fun and observation. The medium is the
message.
Harga market brand 'Obey' bundle dalam sekitar RM30-RM100.
Sesape yang baru nk blaja jual bundle ke tau rege market jugak....
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